Reading >Women's Clothing > Bridal & Formal
300 W Benson St, Cincinnati, OH | Directions 4521539.223884 -84.445114
Mon - Thurs : 11am - 8pm Fri : 11am - 5pm Sat : 9:30am - 5pm Sun : Noon - 4pm
Good experience – I had a good experience at Bridal and Formal. My consultant, Ashley, was very helpful and listened to my opinions. I explained to her the kind of dress I was looking for and she found several that were the exact type I wanted. She was patient and courteous as well, which made the experience pleasant. The dress I fell in love with was the least expensive of the ones I tried on, and Ashley did not pressure me to go with a more pricey one. When I asked how I could accentuate my waistline in the dress I decided on, she suggested adding a sash - which was a perfect choice and really made the dress "me."
The price I paid for the dress was comparable to what I would have paid elsewhere.
I will be having my dress shipped to me, as I do not live in the Cincinnati area. For brides who do live in the area, just be aware that Bridal and Formal does not do alterations - you will have to find a seamstress on your own, though they do have a list of recommendations. Luckily, shipping is only $65 and I did not have to pay state taxes, which wound up saving me over $100.
I have not had any customer service problems at this point. But, since I have not yet received my dress (it isn't due for a few more months), I will update my review when it comes in, as the ones I have read all noted problems with the ordering process and Bridal and Formal's handling of those issues. I am hopeful that they will come through, as my experience with the store thus far has been good.
Advice from a Bridesmaid- the WORST CUSTOMER SERVICE – Bridal and Formal needs to understand the basic business principles of CUSTOMER SERVICE. There is an apparent lack of it especially with any follow up activities that may be part of ordering your dress AND this is coming from a bridesmaid. Also there is an complete lack of sales staff knowledge when it comes to alternations and timelines to receive obtain your dress. You have to call multiple times in order to obtain a call back. It amazes me that they are actually in business still in this economy and should know that when individuals are buying luxury items there is a different presentation that must be brought across to the customer. It is a complete disappointment to me.
don't give them your information – My main issue is that after spending a sizable amount of money on a dress here I found out they sold my information to every two-bit wedding business in the Ohio/Kentucky/Indiana area in spite of repeated assurances they would not. I called to question this multiple times and was told this was not something they did (clearly a lie, since I gave them an email address I used nowhere else and don't live in Cincinnati nor am I getting married there), and then was given assurances this would be fixed that day. I still get ten spam emails a day because of this. It speaks to how much they care about their customers.
I would give ZERO stars if I could! – If I could give 0 stars, I would. Before you decide on where to go for your wedding or formalwear purchases, please take the time to read this review of my experience with Cincinnati Bridal and Formal. My recommendation to anyone is GO SOMEWHERE ELSE! Yes, they have beautiful merchandise, which is displayed in a very inviting fashion. A new bride-to-be would be enticed to enter the store thinking that the buying experience here will be as magical as the merchandise they carry. However, in our experience this store was anything but magical. and the staff and management did not take responsibility for their careless mistakes. They did not display the integrity, trustworthiness and honesty I would expect from any institution I do business with, especially when making the most important purchase for a wedding day, the dress. For our purchase, Cincinnati Bridal and Formal exhibited neither honesty nor integrity, and it is my hunch that this is may be the way they do business in general. At Cincinnati Bridal and Formal, my daughter, who is educated and a successful business woman, tried on the dress of her dreams and proceeded to get measured by one of the sales associates. Based on the measurements taken, she was told that if she orders a petit size, which is three inches shorter, the dress will be the perfect length for her in 2-inch heels. She ordered the dress based on the instructions given by the staff at this store, and later bought her 2-inch shoes accordingly. The gown had intricate lace at the bottom of the dress and a gathered torso. When the gown arrived in Orlando for her destination Disney Fairytale Wedding, it was almost 4 INCHES TOO LONG with shoes! Because of the way the lace is at the bottom of the dress, we consulted the owner of a bridal shop here in Orlando on how to go about shortening the dress. She said that it might be possible to shorten the dress, but that it will take her many hours to do the work. Her initial quote was about $300, but she said it would most likely be much higher. HOWEVER, the issue here is Cincinnati and Formal and the lack of acceptable customer service I received. Having had trouble with the promised delivery date of the dress (it was supposed to get here by 12/28, during the time my daughter was in Orlando for the holidays but arrived January 7th instead), she booked a flight to Orlando to have the dress fitted. This was the first expense we had at the cost of the inefficiency of Cincinnati Bridal and Formal. Then we had the ordeal with the dress length. I decided to call the store manager, Tina, to let her know the problems we were having. Immediately, she was arrogant and on the defensive. After I explained our issue with Tina, she immediately belittled my account of our experience and said that the dress cannot be ordered at custom lengths and their staff informs the customers of this. As I said, my daughter WAS NOT told this, and she would be able to understand if she was told that the dress she ordered would have to be hemmed based on the measurements THEY took! Tina discredited my account of the incident, and basically said, TOO BAD! She did not accept a shred of responsibility, and told me it was what it was. When I told her I would be writing an online review, she did not seem concerned. I hope nobody else ever has to be treated and spoken to by Cincinnati Bridal and Formal in the condescending and arrogant manner my daughter and I wer
Pushy and rude. – I would avoid this place at all costs, or at least make it your last stop on your search. You get a lovely impression when you first walk in and they show you around, but that is where it ends.
The store is set up with the most expensive gowns up front, and the affordable ones in the back, around a corner. You choose 5-6 to start with your consultant.
First, we were reprimanded for "hanging our gowns too close to another consultants gowns" on a gown-rack. After trying on several dresses and deciding that we wanted to keep looking, we were told that our consultant could look for us, but if we wanted to look we would have to "get in line behind all the other brides." She then proceeded to bring me several $5,000+ dresses when she knew my budget was well below that.
We were yelled at when my friend pulled out a pen to write down a designer name, and also told that we were not allowed to have our cell phones out. When our consultant left the room, another would hover around us as to "keep an eye on us," and when I was discussing with my friend my thoughts on a particular dress, one of the consultants was obviously eavesdropping and quickly went over to my consultant to tell her what I had said. Our consultant said with every dress I liked that she could get a discount "if I bought it today." She also told me "horror stories" about how her brides would wait until the next morning to buy the dress and it would be gone. These "scare tactics" were used throughout my visit, with every dress I tried on.
Long story short- I went across the street and found a beautiful dress for $400 less at European Bridal and had a wonderful experience.
Terrible Customer Service/Sales Manager – This place puts on a good show, but buyers beware. They may seem to care, but once you give them your money they could care less. It would be a much better idea to go into the store, find the perfect dress, get measured, and then order it through the manufacturer (cheaper AND you don't have an in between company ripping you off). BEWARE...what they WILL NOT tell you when you are buying a dress you are signing a binding contract with them and they will do little to NOTHING about any problems with your order after it has been placed. If they make any mistakes in measurements they will deny it and do not hold themselves responsible, but instead hold you responsible because they can---you signed off on taking the responsibility for any screw ups and are now stuck with a dress that doesn't fit among numerous other ordering problems that they will deny...and you will be stuck thousands deep with no dress you can wear before your wedding.
Good Gowns,BAD SERVICE!! – This place has a great amount and variety of gowns, however, there service is terrible. I went there so excited to go, tried on many gowns and narrowed it down to 2. I told my attendent that I would have to go home and think about it and then make a decision. The person got upset and walked away and NEVER came back. We waited for about a half an hour and even had her paged and she never came. We left very upset. I can only find the one dress at this specific store, so I may have to go back to try it on to make sure I want to order it and I am absolutely dreading my next visit. So much so that I actually emailed the dress company to see if that specific dress is in any surrounding states, simply so I DO NOT have to go back and deal with there service.
They do have a great selection. But they are simply in it for the sale and they do not care at all about the bride. Very pushy, and VERY commercial. I would recommend going to try on their gowns bc of the wide variety, however, PLEASE do not give them your business. They definately dont deserve the commision.
WORST CUSTOMER SERVICE EVER & WAY OVER PRICED – I too had a terrible experience at Bridal & Formal. I had a bad experience not just once , but twice. The first time I went in I did not have an appointment, which to their credit did not seem to be a problem.....Great. I took in 3 pictures of 3 different Maggie Sotterro gowns. 2 they immediately told me they did not have a sample of and 1 they said they did have....again great. I went there because they are the only retailer in Cincinnati that has a contrat to carry Maggie gowns. So I patiently wait for them to pull the one that they did have. They seemed to have trouble finding it, so I browsed some other Maggie gowns while I waited. They encouraged me to try on other gowns while I waited, so I tried on one other. After trying on the one I didn't want and informing them I didn't want to try any others, they proceed to tell me they no longer have the dress that I want, because it was just SOLD. So at this point I feel like they knew this all along and was hoping I would find something else. Oh and the lady helping me had a TERRIBLE attitude, as if she didn't want to be there. And I could not believe that the dressing rooms had no curtians....WHAT? This was my first wedding gown try on experience, so I figured I will just shop else where. BUT I am so in love with several Maggie gowns that I decided to give them another try. I called to see if any of ther other dresses had come in from Maggies Fall 2008 collection and the rep informed me that they did get one in, so I made a 7:00pm appt....yes they close at 8:00 and they made sure to remind me of that. So I get there at 6:45pm and guess what.....They can't find the dress!!!! I wait like 40 minutes and the rep keeps asking me if a similar dress is the one im looking for so im like no, no, no that is not it. So she goes online to look at it and im standing at the desk waiting and she asks/tells me to go have a seat while she looks some more. I just left in total disgust. AVOID them if you can. Good Luck!!!!!!
Worst Bridal Experience in Cincinnati – In all honesty, the staff at this store is horrible to work with. I ordered my bridesmaids dresses from there and they had the girls input their measurements for an appropriate size. Well, my dresses came in and did not fit a single girl. We remeasured everyone, no one had changed sizes, but their charts and ordering process is completely wrong. I also know of 2 other people (close friends) who have had this same problem.
They are always overly busy and rude when you are in the store, and extremely judgemental. The store is also filthy and very unorganized, with not a lot of staff available to help with your needs.
When I had my problem with my bridesmaids, they were not helpful in the slightest and charged us for extra fabric and had the NERVE to want us to alter our dress through them. Yea right.
I think you should look elsewhere in Cincinnati, as this store has no clue how to treat a customer. I would never recommend the horrible experience I went through to anyone. Luckily another store down the street helped us out even though we did not work with them directly.
SHOP ELSEWHERE! GET THE EXPERIENCE YOU DESERVE!
Terrrible Customer service not willing to admit that they made a mistake and give the customer what they deserve – When I purchased my dress I was sized & measured by a consultant at the store. Since I was in between sizes the consultant suggested that I get the smaller size because the style of dress had more than enough fabric to let out to fit me.She said that was better for me to do that than to order the next size up &it be too big on me everywhere else.I ordered that size trusting her advice & paid for my dress.As you do so they casually ask you to sign on the line so they can order your dress. LADIES BE CAREFUL DON"T SIGN IF YOU DON"T HAVE TO! READ EVERYTHING ON THE SHEET! THIS IS A CONTRACT! In the contract it states they will not exchange or refund your money no matter what the circumstances.This clears them of having to do anything further.When the dress arrived it did not fit me the way I was assured it would.They assured me again that it would fit after the alterations& that they would not have suggested for me to do that if it would not work. At alterations the seamstress said there was not enough fabric& she needed at least seven more inches.She stated that I should have ordered a bigger size. When I called them they disagreed still standing on thier belief that those dresses have enough material to let out.I went to the store the next day.They were rude, arrogant, & said that it was my opinon that I was instructed to order that size.They stated that I agreed to that size when I signed the contract.They would not own up to the responsiblity that it was thier fault.The owner would not refund my money& at first they would not even order me a bigger size.The owner called the seamstress in thier pink pages a liar! In the end after fighting with them they did order me another size that was two sizes bigger.They said they were going above & beyond the contract in doing that .The owner threw the dress at my mom when she told him that we will contact the better business bereau.I will never do business with them again.I don't recommend them.Go toDavidsthey are much nicer.
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